Life insurance means your family are protected if the worst should happen.
Your family won’t have to stress about home expenses or funeral costs. Your policy will ensure your family has the money they need.
With over 100 children losing a parent each day in the UK*, securing your family's future is essential.
A quick form to complete. It will take just a few minutes.
Our experts understand your needs as a parent. Have a quick chat to find the most suitable insurance cover.
We handle the paperwork and take care of all the details.
For a minimal amount of money per week, we’ve helped many dads secure their family’s future, with average lump-sum payments in the region of 80K.†
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Each year we make a donation to the Child Bereavement Network. The hub for those working with bereaved children, young people and their families across the UK.
Get a Free QuoteYes, our service is completely free of charge. We want you to get the best insurance cover for you and your family. If you take out life insurance, the provider you choose pays us a fee for finding you.
The total cost depends on your requirements and the type of cover you want. Life insurance starts from as little as £5 a month. You can protect your family for the cost of a takeaway.††
How you live and your lifestyle affects your premium and how much it costs per month.
Smoking and other factors make it more likely you could die younger, which means you will probably pay a bit more for life insurance. It's best to always be honest when you apply. If you choose to lie, there's a risk that your life insurance may not pay a lump sum to your family.
Online forms are fine, but the human touch is better. Speaking to you enables us to understand your exact requirements and offer you an affordable policy to match.
All our advisors are FCA approved, meaning they have an obligation to treat you fairly. It's likely the conversation will be recorded. This protects the life insurance company and you. If there is any future dispute, the details of the telephone call can be used to resolve any issues.
In the UK, the average cost of raising a child to the age of 18 is £185,000∫.
The trauma of a child losing a parent doesn’t bear thinking about. Make sure your family’s finances are secure and you have the right protection if the worst were to happen.
Life insurance gives you the comfort that you’ve done your bit to protect those you love.
Ensuring your children have the financial support to be safe, secure and peruse their dreams.
*www.winstonswish.org/about-us/facts-and-figures/
**www.lifeinsuranceinternational.com/uncategorized/scottish-widows-4-5m-uk-dads-perilously-lack-life-insurance/
†www.reassured.co.uk/life-insurance/life-insurance-payout/
††www.aviva.co.uk/insurance/life-products/life-insurance/
∫www.compassfostering.com/raise-a-child-cost-uk/
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SmartDads is a trading name of Amesmo Ltd. Amesmo Ltd is registered in England and Wales, Company Registration No 11520871. Registered Office: 20-22 Wenlock Road London N1 7GU. Head Office: The Waterfront, Salts Mill Road, Shipley, BD17 7TD. Amesmo Ltd is Authorised and Regulated by the Financial Conduct Authority and is entered on the Financial Services Register under number 820864. Registered with the Information Commissioners Office (Registration number ZA455421).
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